Vol 11, No 4 (2023)

Tourism Impacts on Authenticity: The Case of Old Bazar in Skopje, North Macedonia

Biljana Petrevska

Abstract

Tourism significantly influences the development of cultural heritage sites, yet it triggers substantial changes in their uniqueness and sense of place. This paper sheds light on the negative impact of tourism, specifically the loss of the authentic ambiance of the Old Bazaar in Skopje, North Macedonia, resulting from a rapid tourism flow and commercialization. To assess the perceptions of supply-side, interviews were conducted with owners, managers, and employees of local shops located in the core center of the bazaar. The findings underscore a diminishing authentic cultural identity of the Old Bazaar and a rapid transformation that jeopardizes its historical value. The research recommends reinforcing the maintenance, protection, and preservation of the Old Bazaar by implementing practices that facilitate sustainable tourism development.

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Keywords

Tourism development; Impacts; Authenticity; Old Bazaar Skopje; North Macedonia.

Publication information

Volume 11, Issue 4
Year of Publication: 2023
ISSN: 1857 - 8721
Publisher: EDNOTERA

How to cite

Petrevska, B.: Tourism Impacts on Authenticity: The Case of Old Bazar in Skopje, North Macedonia. Journal of Applied Economics and Business, Vol 11, No. 4, 29-36. (2023)