Vol 3, No 4 (2015)

Tourism Development of Prespa: a Micro Region Assessment

Biljana Petrevska

Abstract

The paper aims at assessing the current level and potentials for tourism development in the micro region of Prespa, as part of the Pelagonia planning region in Macedonia. For this purpose, the study analyses the tourism sector dynamics by evaluating the market and the core value chain that support tourism development. Furthermore, a comprehensive analysis is provided on the strategy for change in the line of identifying opportunities for tourism growth of the Prespa micro region. Finally, the overall conclusion is that a vision of change must be set by identifying two-folded interventions: (i) To create more competitive tourism sector; and (ii) To enable systematic change in terms of improving tourism services. The contribution of this paper lies in the fact that enriches the poorly developed academician work on this micro region.

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Keywords

Tourism development; Evaluation; Prespa micro region; Pelagonia planning region; Macedonia.

Publication information

Volume 3, Issue 4
Year of Publication: 2015
ISSN: 1857 - 8721
Publisher: EDNOTERA

How to cite

Petrevska, B.: Tourism Development of Prespa: a Micro Region Assessment . Journal of Applied Economics and Business, Vol 3, No. 4, 13-26. (2015)